ABOUT US

Our Founder

OANA NUTU

Oana Nutu has been captivated by fashion since childhood—spending hours designing clothes for her dolls, often undressing them the moment she received them just to create something new. Her journey began over a decade ago with handmade bowties, then evolved into designing clothes for herself. As friends began requesting pieces of their own, word spread, and soon she found herself crafting custom dresses—including her very first wedding gown.

When the pandemic brought events to a halt, Oana adapted with creativity and resilience. Together with her stepdaughter, she began crafting corsets—pieces that quickly went viral and reshaped the direction of her brand. A mother to a young gymnast, Oana was inspired to launch a dedicated line for little dancers, ballerinas, and gymnasts.

Traditional Corset - A Romania Heritage 

Today, Oana is the creator of the reinvented traditional Romanian corset—a worldwide bestseller that celebrates and modernizes her cultural heritage. She produces sustainably in Bucharest and ships her designs to customers across the globe.